Boston Speaker Lineup

Boston Speaker Lineup

Tory Johnson will be joined in Boston by the following hand-picked roster of speakers who’ll share insights, ideas and expertise throughout the three-day program. Speakers are added daily, so be sure to check back often.


Michael Alter

On how to AVOID PAYROLL PENALTIES
Michael Alter, president of SurePayroll, is responsible for the overall business model development, strategic planning and daily operations for SurePayroll – a two-time Inc. 500 Fastest Growing company and winner of several technology innovation and customer service awards. He joined SurePayroll in 2000 after five years with McKinsey and Company. He holds a bachelor’s degree in economics from Northwestern and an MBA from Harvard.

Lisa Claudia Briggs

On how to CREATE THE MOST BEAUTIFUL CONFERENCE EXPERIENCE FOR YOU
Lisa Claudia Briggs LICSW is a gifted intuitive and licensed psychotherapist and mentor with 25 years of experience known for her high success rate in healing women with eating disorders. She founded her business, Intuitive Body, combining her clinical expertise with her study of energy healing, holistic wellness, nutrition, and her system of “Daily Essentials” of self-care. Lisa adores working with clients globally from her beautiful country retreat in Massachusetts and sharing her passion for “Simple Sacred Solutions for Living Beautifully in Your Body.”

Maureen Campaiola

On how to PRICE FOR PROFIT
Maureen Campaiola, CEO of Break Through Your Money BS, faced her money and pricing fears head on busting through her money drama to emerge on the other side into the type financial freedom that only true money recovery can bring. Known for her straight forward, daring approach, Maureen has worked with hundreds of women to price their services and learn to charge what their worth. Rest assured, whether Maureen is helping you transform your business or challenging you to breakthrough your limiting beliefs around money, she will help you achieve all you want and more from a place of confidence, authenticity and power!

Jill Cartwright

On how to PUT PRODUCTS ON SHELVES
Jill Cartwright is the founder and CEO of Go GaGa, a company she launched while getting her MBA at Babson College. Prior to that, she worked 11 years in marketing and business development for Fortune 500 companies, including Capital One (don’t blame her for the awful viking ads – they launched long after she left). Jill was a founding member of Ernst & Young’s Entrepreneurial Winning Women Program and has been featured in the New York Times and Forbes.com. When she’s not running Go GaGa, Jill is testing her maternal instincts on her houseplants before any actual babies enter the picture.

Erica Diamond

On how to DEVELOP AN EFFECTIVE SALES STRATEGY
Erica Diamond is an award-winning entrepreneur, author, blogger, speaker, and mentor. She is creator and founder of the popular women’s blog, WomenOnTheFence.com and is author of 99 Things Women Wish They Knew Before Starting Their Own Business. Erica wants women everywhere to stop existing and start living. Erica sold her successful business in 2006, and was awarded The Profit Hot 50 Award: One of Canada’s 50 Emerging Growth Companies. She was the only female CEO on the list.

Vicki Donlan

On how to TURN CONTACTS TO CASH
Vicki Donlan is a business coach assisting entrepreneurs in starting, growing and exiting business. Vicki is the former publisher and founder of Women’s Business – a newspaper devoted to women in business – which she sold to the Boston Herald in 2004. Her first book HER TURN: Why It’s Time for Women To Lead in America was published in September 2007.

Ja-Naé Duane

NO MONEY? NO EXCUSES
One-woman revolution Ja-Naé Duane stormed into the limelight at age 13 as an award-winning public speaker. Since then, the intrepid speaker, strategist, social scientist, artist, creative economist, and author of How to Start Your Business with $100 has captured the media’s attention, appearing in The Associated Press, NPR, Classical Singer Magazine, The Boston Globe, and Business Week. Her upcoming book, “How to Create a Revolution: A Step-by-Step Guide to History’s Social Influencers” is due out in the fall.

Kimberly Etchings

On how to DEVELOP AN EFFECTIVE SALES STRATEGY
Kimberly started her career in the financial services industry in 1997, and in 2008 she joined Commonwealth Financial Group as a Senior Partner. Throughout her career, she has given lectures on many different topics including how to leverage strategic alliances to grow bottom line profits and how to build and sustain a financial practice in uncertain economic times. She has been successful as an advisor, business owner, manager, speaker, mentor and will continue to attain new levels of accomplishment.

Lisa Johnson

On how to ESTABLISH YOURSELF AS THE EXPERT IN YOUR FIELD
Lisa Johnson has been working with clients in fitness for 15 years, with more than 15,000 hours of training time. She has parlayed her hands-on expertise into a media presence and go to fitness expert. She’ll share her seven steps to becoming an expert in your field by sharing the story of how she got there.

Adrienne Kallweit

On how to FRANCHISE
Adrienne Kallweit is a licensed private investigator and founder/CEO of SeekingSitters Franchise System, a national babysitting referral service franchise that has been listed in the top 500 of Inc. Magazine’s 500 fastest-growing private companies for 2010, named one of the 25 Best Women-Owned Businesses by Working Mothermagazine in 2008. She has been featured on Fox & Friends, CNN and CNN Headline News, CBS Early Show, in Entrepreneur magazine and on the CNBC Show The Big Idea with Donny Deutsch. SeekingSitters is now located in 22 states with 52 franchise locations.

Marley Majcher

On how to PRICE FOR PROFIT
Marley Majcher is the author of But Are You Making Any Money and the CEO of The Party Goddess!, a nationally acclaimed full-service catering and event planning company that originates all aspects of large scale functions for A-list celebrities, social and corporate clients alike. From understated elegance to rock star fabulous, Marley is known for creating the most talked about parties of the year.

Sheila Lirio Marcelo

KEYNOTE SPEAKER
Sheila Lirio Marcelo is an entrepreneur whose passion for business and family led to the founding of Care.com in 2006. Sheila recognized a lack in resources available to help families address their care needs: child care, tutoring, senior care, pet care, and housekeeping. Since its start, the company has been featured in national news outlets including Today, Good Morning America, The Early Show, ABC News Now, The Wall Street Journal, Parenting magazine, BusinessWeek, and The New York Times.

Robyn Mather

PITCH IT!
Marketing Strategist, Robyn Mather, is committed to helping women entrepreneurs grow and transform their businesses by building magnetic brands that increase visibility, attracts ideal clients and boosts their bottom line. She believes success comes not just as a result of the actions you take, but also how you think, communicate, your determination and persistence. Through an innovative blend of marketing art and science, Robyn provides women the tools and guidance they need to navigate their way to success.

Suzanne McDonald

On how to MAKE YOUR WEBSITE GLOW
Former Boston Globe journalist, Suzanne McDonald integrates content strategy and social media. Designated Editor designs and implements engaging editorial packages across new media: blogs, websites, multimedia, communities, social media, search marketing, mobile. Suzanne holds a Master’s in Mass Communications and Journalism from the University of South Carolina, founded Newport Interactive Marketers, and co-founded WordPress Providence Meetup.

Cindy W Morrison

On how to REBOOT TO REBOUND WITH GUSTO
On how to CREATE A MASTERMIND GROUP
“We can’t afford to renew your contract.” Those words from her news director changed Cindy Morrison’s life forever. Refusing to be labeled a “has been,” the Emmy-winning TV anchor and investigative reporter reinvented herself. Cindy’s honesty about her layoff and witty style of reinvention struck a chord across the country—and today she’s a sought after speaker and her book Girlfriends 2.0 sold more copies in just the first month than the vast majority of first time authors ever sell. Now, Cindy uses her message and social media savvy to guide others to successfully reinvent themselves with her SOCIALVENTION programs. She coaches entrepreneurs and corporate executives to reboot, upgrade and reinvent by using powerful tools like social media, branding and video.

Susan Kang Nam

On how to TAKE CHARGE OF YOUR NETWORK KNOWLEDGE
Susan Kang Nam is a former recruiter, currently the Co-Founder and Principal for Cebisu Research, disruptive research niche market company targeting emerging technology in the mobile space. Her previous experience includes founding Boston Career Club (“Salty Legs”) via Tory Johnson’s nationwide Job Club efforts with ABC News Good Morning America, where she served as a principal and led a group of job seekers, entrepreneurs and career changers working together to support one another. Susan formerly served as a member of Board of Directors and as the first female Vice President at the Harvard Club of Andover Inc. where her efforts include expanding membership to incorporating Social Media for the regional Harvard Clubs. Nam graduated with honors from Binghamton University (State University of New York) and further pursued graduate studies in Clinical Psychology, HR, Higher Administration and Education.

Christine Perkett

On how to GENERATE MEDIA COVERAGE
Christine Perkett founded PerkettPR in 1998. She has been named one of the ‘Top 25 Authorities Moving PR Forward’ in a recent industry study, and is consistently recognized as one of the most social media-savvy CEOs. She is currently ranked as one of the 100 Most Powerful Women on Twitter and has been featured two consecutive years in BusinessWeek’s Social Media Special Report. Christine was also awarded “Best Communications, IR or PR Executive” by the American Business Awards and nominated as an Agency Executive of the Year finalist from PRNews.

Debbie Phillips

On how to SURVIVE THE TRANSITIONS OF ENTREPRENEURSHIP
Debbie Phillips, a pioneer in the field of executive and life coaching, founded Women On Fire® to extend inspiration, strategies and support for women to be successful. She is the author of Women On Fire, co-executive producer of the video Inspire Me!, and has served as a columnist for ABCNews.com.

Michelle Pippin

On how to IDENTIFY MULTIPLE REVENUE STREAMS & COLLABORATORS
Moderator on how to DEVELOP AN EFFECTIVE SALES STRATEGY
On how to CREATE A RED SPOON
Tory’s favorite small business coach, Michelle Pippin, is best known for the “No Excuses—Just Results” approach she takes with her clients and for her ability to create out-of-the-box marketing and sales strategies that produce “unreasonable” returns. Never one to follow the beaten path, she is a renegade in the field of entrepreneurial success and a proven expert in designing relational marketing strategies that increase your bottom line. If you feel your business is pregnant with potential and you’re ready to (finally) give birth to profit, meet Michelle.

Janet Powers

On how to PRICE FOR PROFIT
Janet Powers is an experienced entrepreneur, media darling, and radio show host, and she is also Founder, President and Chief Executive Diva of the DivaToolbox.com. What started as a web site for women business owners to post articles for free has grown into a media hotspot for women to connect and support each other. At the DivaToolbox.com, women can find information, inspiration and resources they need in every aspect of their lives and members have been featured on media outlets from AOL to More Magazine.

Mel Robbins

On how to BECOME UNSTOPPABLE
Mel Robbins is a working mother of three, author, syndicated daily radio show host, former CNBC contributor, Success magazine columnist and host of a new series about fixing family relationships on A&E. Her specialty is delivering grab-you-by-collar advice on how to get out of your own way so you can get what you want out of your life and business.

Dan Schawbel

On how to BUILD YOUR BRAND USING SOCIAL MEDIA FOR BUSINESS SUCCESS
Dan Schawbel, recognized as a “personal branding guru” by the New York Times, is the managing partner of Millennial Branding, LLC, and the author of the #1 international bestselling book, Me 2.0: 4 Steps to Building Your Future. Dan is the founder of the Personal Branding Blog, publisher of Personal Branding magazine, the youngest columnist at BusinessWeek, and has been featured in over 350 media outlets, such as the New York Times and ELLE magazine. Dan was named to the Inc. magazine 30 Under 30 List in 2010, and BusinessWeek cites him as someone entrepreneurs should follow on Twitter.

Ruth Sherman

On how to IMPROVE YOUR VIDEO CHARISMA
Known as the “speech coach to the stars,” Ruth Sherman works with Oscar-winning celebrities and top CEOs. In fact, of the 2010 New York Times Top 10 Movies, Ruth worked on three of them. (Not even the stars can say that!) Ruth knows that public speaking is the greatest marketing and personal branding tool NO ONE wants to use but which entrepreneurs must master it if they want to compete. With her trademark TLC (Tender Loving Criticism), Ruth gently guides entrepreneurs to embrace their inner movie star and wow their audiences.

Amanda Steinberg

On how to WRITE A STICKY-NOTE BUSINESS PLAN & FINANCING
Amanda Steinberg started DailyWorth.com to give women key insights into building real net worth. DailyWorth delivers practical tips on personal finance to thousands of women’s inboxes daily. Founded in 2009 as a trusted platform for women to learn about money management, DailyWorth has since stood out as the go-to source about personal finance for women, garnering a stream of media appearances including NYT, Cosmopolitan, USAToday, Forbes, and Inc., among others.

Tina Wells

On how to DEFINE YOUR BUSINESS, IDENTIFY YOUR TARGET MARKET & DEVELOP AN AUTHENTIC BRAND
Tina Wells, CEO and founder of Buzz Marketing Group, continues to create innovative marketing strategies for numerous clients within the beauty, entertainment, fashion, financial, and lifestyle sectors. Tina has worked with clients including: Maidenform, SonyBMG, PBS, P+G, Sesame Workshop, and American Eagle Outfitters. Tina’s long list of honors include Essence’s 40 Under 40 , Billboard’s 30 Under 30 , and Inc’s 30 Under 30.

Lena L. West

On how to BUILD AND LEVERAGE YOUR LIST
Lena L. West is an award-winning social media consultant, blogger, speaker, journalist, technologist and the founder of Real Women Do Social Media, the only social media training initiative created exclusively for women business owners. She is also the founder, CEO & chief social media strategist at xynoMedia, a social media consulting, implementation and development firm that helps women-owned and led companies profit from the power of social media and the internet.

Shannon Wilburn

On how to FRANCHISE
Shannon Wilburn, once a stay-at-home mom, co-founded Just Between Friends, a children’s and maternity consignment business that grew from a small living room sale into the $15 million dollar Just Between Friends Franchise System with more than 100 franchises in 22 states. Just Between Friends has been featured on CNN, Good Morning America and Inside Edition, among others—inspiring Shannon to share her success story with others as she seeks to encourage those who have a dream that with courage and vision, franchising successfully is possible.

Yifan Zhang

KEYNOTE
Yifan Zhang is the Co-Founder and President of Development for Gym-Pact, an online fitness commitment keeper. Her previous experience includes founding fashion nonprofit Styleta.org, where she served as CEO and was named as one of Women: Inspiration & Enterprise’s 50 Young Champions for Women. Yifan graduated magna cum laude from Harvard College.

Sue Zimmerman

On how to DEVELOP AN EFFECTIVE SALES STRATEGY
Susan Zimmerman is a serial entrepreneur with the ability to read a changing market and create revenue opportunities that leverage emerging consumer trends. She embraces new technologies to expand her audience and improve customer communication and reach, providing her with optimum revenue potential. Not afraid of reinventing herself, Susan has always been passionate about the consumer marketplace but has always been fearless in the way she adapts to the changing tastes and lifestyles of the markets she serves.