Laurie Hurley, Scentsy Wickless Candles

Independent Consultant, Scentsy Wickless Candles, Newbury Park, Calif., since 2010.


Marianne Carlson, Emcie Media + Sell2Seniors

Emcie Media & Sell2Seniors, launched in 2008 in DeLand, Fla., create websites and internet marketing campaigns.


Nina Kaufman, Ask the Business Lawyer

Ask The Business Lawyer launched in 2008 in New York City, provides entrepreneurs and small business owners with straight-talk legal to bolster your business.

‘Ah ha’ moment that led to launching the business: It came in the summer of 2007, when I had to reinvent the business I had. Too many nights of waking up at 3 a.m., railing at the gods, because business was lousy. My 12-year-old law firm had little growth opportunity and was based on a model that could never become self-sustaining. My business partner and I fought regularly and bitterly. I had reached the point where it wasn’t enough to be “just” a lawyer. During those 3 a.m. “vomit-out” journaling sessions, I recognized that every four years, I’d reach a point where I’d throw my hands up in desperation and say “That’s it!! I’m through!!” But the fear of the abyss that lay on the other side was too great. So I’d find a way to re-tool, re-configure, re-vamp the business in some small way … and that gave me the illusion of progress. That early August dawn, I realized that I was about to begin my third, four-year cycle. I looked in the mirror and said, “I am absolutely not repeating this pattern again!” So I set about dissolving my law partnership and creating a multi-faceted business that had meaningful opportunities for multiple streams of income (especially passive income).

Karen Young, Hammocks + High Tea

Hammocks & High Tea, founded in 2007 in Brooklyn, N.Y., is a textile and product design studio offering a modern perspective on traditional, global fabrics.

‘Ah ha’ moment that led to launching the business: I had every intention of launching a fashion collection when I realized that the home goods market was filled with geometric patterns and sedated colors that I just couldn’t relate to. Fashion was filled with incredible patterns and colors, yet I found it rare to happen upon a store with items that I loved enough for my home to wear.

Beth Anderson, Chic Galleria Publications

Chic Galleria Publications, launched in 2007 in Tulsa, owns and operates Chic Galleria, an online fashion and lifestyle magazine and The Chic Editor, a copywriting and editing service specializing in blog management.


Diane Helbig, Seize This Day Coaching

Seize This Day Coaching, launched in 2006 in Lakewood, Ohio, provides business and leadership coaching services to business owners and leaders and salespeople.

‘Ah ha’ moment that led to launching the business: After my father passed away in 2005, I realized that I wanted to do something that had more of an impact, as give me more flexibility with my children. My best friend told me I should be a coach. I knew nothing about coaching, so I went exploring. When I found it I knew it was what I was supposed to be doing.

Brandi Turney, Jo Jo's Dozen

Jo Jo’s Dozen of Los Angeles launched in May and creates unforgettable, handmade desserts from scratch.


Anita Williams Weinberg, Poppermost Communications

Poppermost Communications of Seattle, Wash., specializes in case studies, social media content and strategic Web copy for the technology industry.