**Deadline to Enter the Lifetime Moms Contest 5/21/12**

Register today to take advantage of the EARLY BIRD rate – $77.00 for the one-day event (regularly $97.00).

PURCHASE EARLY BIRD TICKETS NOW

Or try our PERFECT PAIR. Save money and purchase two tickets to bring a friend, family member, partner, client, collaborator—or someone you’d like to thank or honor. Just $134.00 for two tickets (regularly $174.00).

PURCHASE A PERFECT PAIR OF TICKETS NOW

Here’s what you can expect:

• Ideas are a dime a dozen, so we’ll assess your action steps and execution plans so you know when to pause and when to pounce to make big things happen.
• There’s no time to get tripped up, so we’ll reveal powerful time management techniques and we’ll bust the real fears that may be preventing you from tackling all you want.
• Standing out among the cluttered masses is key, so we’ll plot branding, social media, marketing and traditional PR strategies that actually work to get you noticed by the right people.
• This isn’t a hobby, so we’ll talk openly about money—from readily available funding sources to pricing for profit to sales techniques that are anything but sleazy.
• Going it alone sucks, so we’ll introduce you to the best group of BBFs—business best friends—the people who’ll hold you accountable and fuel your success.

Date: Thursday, May 31, 2012

Time: Doors open at 8:15 AM for registration and the program will begin promptly at 9:00 AM. Seating is on a first-come, first-served basis so make sure to be on time! The day will conclude at approximately 5:00 PM.

Event Schedule

• 8:15 AM – Registration Begins
• 9:00 AM – Welcome
• 10:00 AM – Morning Programs Begin
• 12:00 PM – Lunch and Activities
• 1:00 PM – Afternoon Programs Begin
• 5:00 PM – Event Ends

Want to Volunteer? At each event, we have a limited number of spots for volunteers to assist our staff. If you’re interested, you must be willing to arrive by 7am and stay until as late as 7pm. You will enjoy bits and pieces of the event, but you’ll also be assigned a designated role with various tasks that will prevent you from experiencing the program like a registered attendee. It’s a fast-paced day with lots to juggle. If you’ve worked in client-facing roles and aren’t afraid to roll up your sleeves to help execute an amazing event, send us an email to info@sparkandhustle.com telling us about yourself in 200 words or less. Explain why you’d be the perfect volunteer. Include your contact details too. Thanks!

Tory Johnson will moderate the full day, share her expertise and introduce attendees to our all-star line-up of experts who are running successful businesses and will explain how you can do it too.

BUSINESS BASICS KEYNOTE
Jen Bilik, founder of Knock Knock
Knock Knock was founded in 2002 by Jen Bilik with the mission of creating witty, design-driven gift products and books, along with anything else that might strike the Knock Knock fancy.

• Ever want to throw in the towel?: “I’d been working 90-hour weeks for five years straight.”
• Five words that describe me: “Funny, resilient, emotional, dominant, creative.”
• When the going gets tough: “I make lists and get down to brass tacks, breaking huge projects or challenges into small, doable pieces so I can just put one foot in front of the other. And eat.”

@knockknock

CELEBRATORY KEYNOTE

BRANDING
Samantha Ettus, bestselling author, media personality and personal branding expert
Samantha Ettus is a bestselling author, media personality and personal branding pioneer, passionate about coaching and advising working moms. Samantha writes a blog for ForbesWoman and is the author of The Experts’ Guide book series, which includes four how-to books published by Random House.

• Ever want to throw in the towel?: “I never contemplate throwing in the towel. When necessary, I simply change course.”
• Daring moment: “Give up sleeping to have three kids!”
• Little known fact: “I was a competitive tennis player throughout my childhood and college.”

@samanthaettus

Lulu Powers, founder of Lulu Powers Food to Flowers
Lulu Powers is a best-selling author and entertaining designer, celebrated for her accessible culinary creations, impeccable event styling and inspiring mentorship.  While revered among Hollywood elite and New York luminaries, including Madonna and Bill Clinton, Lulu’s fresh approach to hassle-free entertaining – from food to flowers – has made her a sought-after talent and credible entertaining lifestyle expert.

• Ever want to throw in the towel: “Throwing in the towel is not an option. I keep putting one foot in front of another…kind of like that Matthew Wilder song ‘Break my stride.’”
• Five fitting words: “Colorful, Creative, Contagious, Caring, ‘A Good Cooker’”
• When the going gets tough: “I have a ‘sneeky.’”

@lulupowers

Wendy Bellissimo, bestselling author and leading nursery decor designer
In 1994 Wendy Bellissimo was forced to get creative both artistically and economically as the high-end home store she had worked for was abruptly shuttered. Sewing together sample swatches she had previously been asked to throw out, Wendy created some decorative pillows and sold them to a local boutique. Within years this cottage business transitioned to baby products and grew into a multi-million dollar brand with products ranging from bedding to furniture to apparel and more.

• When the going gets tough: “I cry, then pull up my boot straps and do what needs to be done.”
• Daring moment: “Challenging the organization that regulates my industry on breastfeeding rights.”
• Little known fact: “I run my business from home and although I have a home design studio most of my creative work is done from my kitchen island. I never want a real office! “

@wendybellissimo

ENGAGEMENT MARKETING
Kelly Flint, sr. regional director, Constant Contact
Kelly Flint is Constant Contact‘s local small business expert in Los Angeles. A knowledgeable marketing pro, Kelly has helped thousands of small businesses, associations, and nonprofits develop and implement effective online marketing strategies.

• Daring moment: “Walking away when I was at the top of my career, so I could care for someone I love.”
• Little known fact: “Yoda is my mentor, and I have a huge painting of him in my house.”

@constantcontact

MUSCLE MARKETING
Lisa Druxman, founder of Stroller Strides
Lisa Druxman, founded Stroller Strides in 2001, a stroller-based workout that offers moms a great way to get in shape, meet other new moms and have fun with their baby. Stroller Strides now has over 1,200 locations and more than 150,000 participants nationwide. Lisa is a nationally recognized speaker, author and expert in the field of pre/postnatal fitness.

• When the going gets tough: “Take a step back. I recharge via exercise, meditation and get myself organized to see the challenge in a new light.”
• Daring moment: “Starting a franchise!”
• Little known fact: “Most people don’t know I’m a terrible klutz (although many are learning that as they get to know me).”

@strollerstrides

Erin Condren, founder of ErinCondren.com

• Ever want to throw in the towel?: “I’ll never forget that morning, sitting down at my computer in my home office. Hundreds of orders had poured in for Christmas cards and the site went down. While it was a gratifying response to the first wave of holiday cards that shipped, it was so overwhelming to think I had to fill all the new orders all by myself! When the site went down I wasn’t even sure I wanted it to to be fixed!”
• When the going gets tough: “I head home to my family. I truly married my best friend who is so supportive and a great listener. Time with my husband and twins (almost 11 years old) takes my mind off work and makes me grateful for all my blessings.”
• Daring moment: “Not sure I can tell you that. Ha! Looking back, I am so glad my parents pushed me to study abroad in Spain my senior in college. I was terrified to leave the comforts of home, but I’m so glad I took that dare and had the incredible life experience.”
• Little known fact: “I was diagnosed with Rheumatoid Arthritis at 39. It took 3 years of trial and error to manage the debilitating pain, I’ll never again take good health for granted.”

@ErinCondren

Andra Davidson, Director of Media & Mom Blogs at A+E Television Networks

*This speaker was selected by LifetimeMoms.com

• I almost threw in the towel when: “I was *this* close (pinching fingers) to missing my sister’s wedding! She got married one week before Mother’s Day –a huge date for us in the parenting business.  My husband and I pulled an all-nighter the night before the wedding to finish up a special Mother’s Day promotion: publishing The Cookbook for Moms.  We made it to the wedding, but the dark circles under my eyes will live on forever in those wedding photos.”
• When the going gets tough, I: “Scream for 5 seconds (sometimes 10), then dig in and keep on going until the job is done!”
• Little known fact: “I only became “computer literate” about 5 years prior to starting an online business!”

@andradavidson

SALES AND SCALE
Romy Taormina, co-founder of Psi Health Solutions, Inc., maker of Psi Bands
Romy Taormina is co-Founder/Nausea Relief Chief of Psi Health Solutions, maker of Psi Bands. Psi Bands are FDA-cleared acupressure wristbands for the relief of nausea due to morning sickness, motion sickness, anesthesia, and chemotherapy.  Psi Bands has national retail distribution at Rite Aid, CVS, REI, Whole Foods, Meijer, Target.com, Walgreens.com, and more, plus international distribution in five continents.

• Ever want to throw in the towel?: “I don’t give up. I change direction.”
• Daring moment: “Becoming an entrepreneur. It is both exhilarating and frightening.”
• Little known fact: “As a child, I struggled to learn how to read.”

@psibands

Melissa Lanz, founder of The Fresh 20
Melissa Lanz is dedicated to happiness as a daily lifestyle. As founder of The Fresh 20, Melissa understands that the path to health and happiness runs through the kitchen. Her healthful menu plans help thousands of people across North America every week to get wholesome food on the table.

• When the going gets tough: “I dig in my heels, make a pot of coffee and call a friend.”
• Daring moment: “Giving up $200,000 a year salary to start my own business.”
• Little known fact: “I’m allergic to mean people.”

@melissalanz

Megan Duckett, founder of Sew What? Inc
Established by founder/president Megan Duckett in 1992, Sew What? Inc has become the premier provider of custom-sewn theatrical drapes and fabrics  for the entertainment and special events industries. Sew What? Inc boasts major artists, such as Maroon 5, Slip Knot, Green Day, Sting, James Taylor, Dave Matthews Band, Madonna, Rod Stewart and Don Henley among their clientele.

• Ever want to throw in the towel?: “I lost a big job because Sew What? didn’t have a website. But instead of throwing in the towel, I bought a book on web design and built the website over a single weekend.”
• When the going gets tough: “I dig in my heels, make a pot of coffee and call a friend.”
• Daring moment: “Coming to the US from Australia at the age of 19.”
• Little known fact: “I’m the lead singer of ‘Without Warning,’ a super-tribute rock band.”

OVERCOMING FEARS AND BOOSTING CONFIDENCE
Jess Weiner, Chief Creative Officer, Talk to Jess, LLC and Dove Real Beauty Ambassador
Considered this generation’s “Go to Girl” for self-esteem, Jess Weiner motivates women and girls around the globe to develop the tools for living a more confident life. She writes monthly columns for MSN.com and Seventeen and is the author of two best-selling books, “A Very Hungry Girl” and “Life Doesn’t Begin Five Pounds From Now.” She currently serves as the Global Ambassador for the Dove Self-Esteem Fund and travels the world speaking and hosting workshops on self-confidence.

• Ever want to throw in the towel?: “I see media being used to promote hyper sexualized images of girls and women. It can feel like such a daunting task to take on the media industry and reform its content. But that same instinct to throw in the towel is also the one that keeps me fighting.”
• When the going gets tough: “I try and remember who I am. I am not my career ambitions. I am not my bank account. I am a whole-woman. With life beyond work, with loving friends, family, and a spiritual belief that keeps me going.”

@jessweiner

YOUTH ENTREPRENEURS
Emily Matson, co-founder of Emi-Jay
Emily Matson is a junior at The Buckley School in Sherman Oaks, CA. She is co-owner of Emi-Jay, a company that produces hair accessories that are widely seen on women of all ages across the country. Sales in 2011 exceeded $1 million.

• Ever want to throw in the towel?: “Luckily thus far, I have never truly been in a situation where I’ve almost thrown in the towel, however, I know that taking into consideration my young age, there will undoubtedly be many situations down the road where I’ll feel this way.”
• When the going gets tough: “I eat chocolate and try to stay optimistic by putting things in perspective!”
• Daring moment: “A 7-mile nighttime hike”
• Little known fact: “I’m a complete neat-freak and Francophile.”

@emijayinc

Julianne Goldmark, co-founder of Emi-Jay
Julianne Goldmark is a junior at The Buckley School in Sherman Oaks, CA. She is co-owner of Emi-Jay, a company that produces hair accessories that are widely seen on women of all ages across the country. Sales in 2011 exceeded $1 million.

• Ever want to throw in the towel?: “We realized there were numerous companies producing hair ties similar to ours. I felt like ours were no longer unique, however I realized Emi Jays are of the best quality and color compared to any other competition.”
• Daring moment: “Having taken the risk of starting a company with Emily at a young age. We went into Emi Jay without expectations. So much could have come out of it or nothing at all.”

@emijayinc

TABLE HOSTS FOR INFORMAL LUNCH DISCUSSIONS ON SPECIFIC TOPICS:

Secrets to Mastering Home Careers and Home Chaos like a Home Champ
Ally Loprete, OurMilkMoney.com
Work/Life Balance Parent Enthusiast Ally Loprete is the Founder of OurMilkMoney.com, a nationwide online business directory of self-employed parents, and the host of This Little Parent Stayed Home, a live weekly radio show on The Toginet Radio Network, also available on iTunes. Ally is on a mission to help other’s deal with the sometimes overwhelming prospect of leaving a full time job to start a new business, while running a full time household and raising kids. Private coaching is available at www.thislittleparent.info.
@OurMilkMoney @ThisLilParent @Allyzari

Hashtags and Twitter
Cindy Morrison, Social Media Strategist
Emmy-winning journalist Cindy Morrison teaches everyone from network TV journalists to corporate CEOs how to strategically use social media to build brand loyalty, raving fans and their bottom line. Her social media savvy has been highlighted on national media like CBS’s “The Talk” & The Washington Post and she’s even helped create social media buzz at star-studded Hollywood fundraisers.
@CindyWMorrison

BONUS EXPERTS: Benefit from the expertise of lunchtime table hosts who will share deep knowledge on specific topics with attendees. You’ll have the option to choose the table of your choice.

Meet directly with our sponsors and vendors at this event!

National Sponsors:

Local Sponsors:

Vendors:

 

If you’d like to become a sponsor or vendor, contact us today.

Location: The Four Points by Sheraton at LAX. Spark & Hustle will be held in the California Ballroom on the first floor.

The Four Points by Sheraton at LAX
9750 Airport Boulevard
Los Angeles, CA 90045
(310) 645-4600

 

 

 

 

 

 

 

 

 
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Parking: Self parking is $12.00 per day, a special Spark & Hustle rate.

Partner Hotel: Four Points by Sheraton Los Angeles International Airport

9750 Airport Boulevard
Los Angeles, CA 90045
(310) 645-7489

Click here to visit the Four Points by Sheraton Los Angeles International Airport website.

We’ve negotiated super low rates just for you!

Deluxe King Single/Double rooms are available for $99.00 per night.
Deluxe Queen Single/Double rooms are available for $99.00 per night.

These rates are available until May 23, 2012 or until all rooms are filled.

To reserve your room, call 1-800-529-4683. Don’t forget to mention our group name – SPARK & HUSTLE – to receive the exclusive rate.

Register today to reserve your room. Space is limited.

Spark & Hustle draws on community and builds camaraderie unlike any other conference series. The attendees Tory Johnson attracts to her events are a rare breed. Yes, they’re serious about small business and they’re eager to expand their influence and boost their bottom line. But there’s a whole lot more. These are kind, curious, nice, fun, quirky, candid, determined, loyal, big-hearted, really good women—plus a handful of great men. They’re the people you want to hang out with and do business with. You don’t find that everywhere.

If this describes people you know, then we’d love for you to join the Spark & Hustle Host Committee and become one of Tory’s Top 20 at the event in your area.

It’s pretty simple: register yourself for at least one event and then refer registrants by reaching out to the people you know and believe would benefit from attending. (We’ll gladly send you tips on how to easily accomplish this.)

As a token of our appreciation, we’ve created a sensational benefits package to honor your support.

If you’re interested and ready to rock, please send an email to host@sparkandhustle.com letting us know which event(s) you’ve registered for and include your name, email, phone, location, a bit about you personally and professionally. Also tell us why you’re an ideal Spark & Hustle host to join Tory’s Top 20. You’ll hear back within 24 hours tops.

Customer Service
Call: 212-290-2600
Email: info@sparkandhustle.com

How long will tickets be available?
Tickets are available on a first-come, first-served basis and space is limited in each location. We cannot guarantee that tickets will be available until a certain date.

Will food be provided?
Lunch, light snacks and beverages will be provided. Be sure to have breakfast prior to arriving to the conference as it will not be served.

What should I wear?
Our event is business casual. No sweats, sneakers or sloppy attire! Check Accuweather.com the night before you pack.

What should I bring?
We suggest you bring business cards and/or any other marketing materials that might be helpful when networking with the other attendees. You never know who you’ll meet, but we know incredible connections are always made. If you have a laptop, you’re welcome to bring it, but it’s by no means necessary.

Is early check-in available?
No, registration will open at 8:15 AM. Entry is not permitted prior to that time.

What if I’m late?
The conference will begin promptly at 9:00 AM and we strongly recommend that you arrive on time so as not to miss any of the sessions! However, if you do arrive late, (these things happen!) don’t worry, registration will remain open from 8:15 AM – 5:00 PM.

Will the conference be available on DVD?
No, the conference will not be available on DVD. Designed to be highly interactive, Spark & Hustle conferences are in-person events only. We’ve selected 20 cities around the country to make it easy for everyone to experience the Spark & Hustle energy!

Will I be able to re-enter the event if I need to step out for a moment?
Yes, just make sure your name badge is visible. This will allow conference staff to confirm that you are a registered attendee of the event.

Are cameras allowed?
Yes, but we have one rule around here about cameras – and we’re pretty strict about it. You may only post photos of us that look good! No half-closed eyes, no double-chins, you get the idea. And we’ll do the same for you. Our staff will share photos of you looking your absolute best. Deal? Deal.

Are cell phones allowed?
Yes, but we ask that you kindly turn your phone to silent before entering the event out of respect for our speakers and for your fellow attendees.

Are laptops allowed?
Yes, but we cannot guarantee that the venue will have wireless internet. Please contact a Spark & Hustle team member at (212) 290-2600 for questions on internet availability in a specific location.

Can men attend?
Men are welcome and encouraged to attend Spark & Hustle!

Will the event have wheelchair access?
Yes, all event spaces have wheelchair access. For questions about accommodations for the impaired, contact the Spark & Hustle team at (212) 290-2600.

Can I cancel my ticket if I’ve already paid?
Since space is limited at each of our events, we do not offer refunds if you opt not to attend. You may transfer your fully paid ticket to another person as long as it’s prior to five days before the event start.To make any kind of transfer, you must notify the Spark & Hustle event management team by phone at 212.290.2600 or email at info@sparkandhustle.com. Your request is not confirmed until you receive an acknowledgment of receipt from our staff. By registering for an event, you acknowledge that you understand and agree to these terms.

Can I purchase tickets on site?
No, tickets must be purchased online.