Seattle, WA • April 22-23, 2013 • Lynnwood Convention Center

Register today to take advantage of the EARLY BIRD rate:
$149.00 for the two-day event (regularly $179.00).

PURCHASE EARLY BIRD TICKETS NOW

Or try our EARLY BIRD PERFECT PAIR of tickets:
Two tickets for $278 for the two-day event (regularly $358.00).

PURCHASE EARLY BIRD PERFECT PAIR NOW

Save money and buy two tickets so you can bring a friend, family member, partner, client, collaborator—or someone you’d like to thank or honor.

Contact us for EXTREME savings on groups of 10 or more.

Student rate: If you’re a current student with a valid .edu address, email alex@sparkandhustle.com for special student rates.

Here’s what you can expect:

• Ideas are a dime a dozen, so we’ll assess your action steps and execution plans so you know when to pause and when to pounce to make big things happen.
• Standing out among the cluttered masses is key, so we’ll plot branding, social media, marketing and traditional PR strategies that actually work to get you noticed by the right people.
• Going it alone sucks, so we’ll introduce you to the best group of BBFs—business best friends—the people who’ll hold you accountable and fuel your success.

Date: Monday, April 22 – Tuesday, April 23, 2013

Time: Doors open on Monday at 1:00 PM for registration and the program will begin promptly at 2:00 PM. Seating is on a first-come, first-served basis so make sure to be on time! Monday will conclude at approximately 5:00 PM. Doors open on Tuesday at 8:00 AM and the program will begin promptly at 9:00 AM. Tuesday will conclude at approximately 3:30 PM.

Event Schedule
Day One

• 1:00 PM – Registration Begins
• 2:00 PM – Welcome and Program Begins (Light Snacks Served)
• 5:00 PM – Day One Ends

Day Two

• 8:00 AM – Doors Open
• 9:00 AM – Welcome and Morning Program Begins
• 12:00 PM – Lunch and Activities
• 1:00 PM – Afternoon Program Begins
• 3:30 PM – Event Ends

Join the HOST! Committee
Spark & Hustle draws on community and builds camaraderie unlike any other conference series. The attendees Tory Johnson attracts to her events are a rare breed. Yes, they’re serious about small business and they’re eager to expand their influence and boost their bottom line. But there’s a whole lot more. These are kind, curious, nice, fun, quirky, candid, determined, loyal, big-hearted, really good women—plus a handful of great men. They’re the people you want to hang out with and do business with. You don’t find that everywhere.

If this describes people you know, then we’d love for you to join the Spark & Hustle Host Committee and become a part of Tory’s Team at the event in your area.

It’s pretty simple: register yourself for at least one event and then refer registrants by reaching out to the people you know and believe would benefit from attending. (We’ll gladly send you tips on how to easily accomplish this.)

As a token of our appreciation, we’ve created a sensational benefits package to honor your support.

If you’re interested and ready to rock, please send an email to host@sparkandhustle.com letting us know which event(s) you’ve registered for and include your name, email, phone, location, a bit about you personally and professionally. Also tell us why you’re an ideal Spark & Hustle host to join Tory’s Top 20. You’ll hear back within 24 hours tops.

KEYNOTE
Jane Park, CEO and Founder of Julep
Jane Park is an entrepreneur and leading national expert in beauty and color trends. She started Julep in 2007 to reinvent the nail salon experience by offering toxin-free nail polish and products that allow women to connect and inspire each other in beauty and fashion. Jane’s insider beauty tips have been featured in publications such as Redbook, Oprah Magazine, Us Weekly, Allure and Vogue.  Prior to launching Julep, Jane was an executive at Starbucks, and also worked with the preeminent global strategy-consulting firm The Boston Consulting Group. In addition to Julep’s online business and Maven subscription service, Jane also operates four Julep nail parlors in the Seattle area. @JulepMaven @JaneParkJulep

KEYNOTE
Sharelle Klaus, Founder and CEO of DRY Soda
Sharelle started to develop DRY Soda in early 2005 when she became inspired to create a beverage that tasted good and was better for her health and the health of her family. DRY’s first four flavors were offered in the nation’s finest restaurants before the company expanded into retail distribution. Today, DRY’s seven all-natural flavors are available in DRY’s Tasting Room and Company Store, retail stores, restaurants, hotels, resorts and boutiques throughout the United States and Canada. @DRYSoda @CEODRY

AN ALL-NEW PRESENTATION TO BOOST YOUR BIZ WITH EMAIL + SOCIAL MEDIA MARKETING
Dana Pethia, Regional Development of the Pacific Northwest for Constant Contact
Dana Pethia is Constant Contact’s educational marketing expert in the Pacific Northwest. Dana has more than 20 years experience supporting small business, with a background in capital campaign fundraising, marketing, tourism and resort-based marketing, and financial education. Dana has educated thousands of small businesses on behalf of Constant Contact since joining the team in April 2010, and has presented at numerous trade, organization, chamber, SBDC, SCORE and private events as keynote and educational instructor. Dana is noted for her motivational style and ‘education first’ seminars. @constantcontact @DanaPethia

MUSCLE MARKETING
Kelly Douglas, Co-owner of Itzy Ritzy
Kelly Douglas launched Itzy Ritzy with her husband in 2007 to create an outlet for their love of children and style. After investigating business ideas, they purchased a small baby product company based in California, moved it to Illinois and rebranded the company to offer parents functional and chic baby products. Kelly also expanded the product line from three to over 10 innovate products with 100% custom fabric designs. Itzy Ritzy products can now be found in over 1,000 boutiques and online retailers. @ItzyRitzy

MUSCLE MARKETING
Barbie Hull, Photographer and Owner of Barbie Hull Photography
Barbie Hull is a Seattle based photographer who specializes in photographing really fun people all over the world! @barbiehull
 
 
 
SALES FOR SMALL BUSINESS SUCCESS
Jean Thompson, Owner and CEO of Seattle Chocolates
Jean Thompson recognized the untapped potential of Seattle Chocolates and when she took over as CEO, she implemented a turnaround strategy to make chocolate an everyday indulgence. Jean combined her management and leadership skills with creative vision and a lifelong love of chocolate to position Seattle Chocolates as one of the leading manufacturers of all-natural truffles, dessert shells, truffle bars and chocolates in the industry. Since taking over the company, Jean has grown the Seattle Chocolates team from 35 to 50 employees, tripled its sales and overseen its expansion into a new, 65,000-foot production and warehouse facility.

PROGRAM LEADER
Jenn Lee, Coach Jenn Lee
National Speaker, Small Business Advisor, Media Commentator and Life Coach Jenn Lee isn’t letting anyone or anything stop her from helping women entrepreneurs get busy in their business, get real about their plan, and get GOing towards their GOals! Right to the point with a good dose of humor, Jenn’s Go-Getter attitude and creative strategies quickly landed her a regular spot on Orlando’s FOX Morning show, a regular guest on BLOG talk radio shows and has been featured in publications like Redbook, CBS MoneyWatch, Entrepreneur and SUCCESS Magazine and was recognized as A Woman to Watch by Orlando Womens’ Magazine. @CoachJennLee

LUNCHTIME BREAKOUT DISCUSSIONS

K.I.S.S. Keep it Simple Sister!
Melody Biringer, founder of The CRAVE Company
Melody Biringer is an unabashed start-up junkie. She’s built over 20 companies that range from Biringer Farm, a family-run specialty-food business, to a home furnishings store to a fitness studio, and she wrote a book about all of them! CRAVING Success. Her current entrepreneurial love-child is the CRAVE Company, connecting women business owners with the people and resources they need to boost their businesses. Melody is a loyal community supporter, versed traveler and, of course, strong advocate for women-owned businesses. @melodybiringer @craveseattle

PITCH THE MEDIA
Jenn Lee, Coach Jenn Lee
National Speaker, Small Business Advisor, Media Commentator and Life Coach Jenn Lee isn’t letting anyone or anything stop her from helping women entrepreneurs get busy in their business, get real about their plan, and get GOing towards their GOals! Right to the point with a good dose of humor, Jenn’s Go-Getter attitude and creative strategies quickly landed her a regular spot on Orlando’s FOX Morning show, a regular guest on BLOG talk radio shows and has been featured in publications like Redbook, CBS MoneyWatch, Entrepreneur and SUCCESS Magazine and was recognized as A Woman to Watch by Orlando Womens’ Magazine. @CoachJennLee

VIDEO LIFT OFF
Devani Freeman, founder of DevaniFreeman.com
Devani Freeman, founder of DevaniFreeman.com, a company dedicated to helping small businesses and entrepreneurs to attract more business by leveraging social media and modern marketing. 

Through Devani’s teachings, she has shown businesses how to build a strong and loyal community that consistently attracts more customers and increases profits while marketing authentically with the right message and brand online. @DevaniFreeman

Location: Lynnwood Convention Center is just 15 minutes from downtown Seattle, just minutes from Seattle, Bellevue and Everett. Close to I-5, I-405 and HWY 99, driving to the convention center is simple. Spark & Hustle will be held in Ballroom 2E on the lower concourse.

Lynnwood Convention Center
3711 196th Street S.W.
Lynnwood, WA 98036
(425) 778-7155

View Larger Map

Parking: There is ample complimentary parking on site.

Partner Hotel: Hampton Inn & Suites

19324 Alderwood Mall Parkway

Lynnwood, WA 98036

(425) 771-1888

Click here to visit the Hampton Inn & Suites website.

We’ve negotiated super low rates just for you!

Standard Single/Double rooms are available for $119.00 per night.

These rates are available until March 29, 2013 or until all rooms are filled.

To reserve your room, click here.

Or call (877) 771-8555. Don’t forget to mention our group name – SPARK & HUSTLE – to receive the exclusive rate.

Register today to reserve your room. Space is limited.

National Sponsors

Constant Contact’s leading email marketing, social media marketing, event marketing, local deals, digital storefronts, and online surveys — supported by free KnowHow, personalized coaching, and award-winning product support — help all types of small businesses and organizations find new customers, drive repeat business, and generate referrals. @constantcontact

On May 6th, applications for the 2013 Huggies MomInspired Grant Program open. You’ll be able to apply for your chance to receive $15,000 in capital as well as business resources at HuggiesMomInspired.com to help you channel your moments of ingenuity into products that help improve the lives of children and parents! @huggies

Hail Merry is a snack food company born out of the yoga culture that celebrates raw plant-based oils. Their truly great-tasting recipes are consciously prepared to protect the integrity of the pure ingredients they source, offering an unparalleled taste experience. At Hail Merry they seek to nurture each other, their employees, customers and families. Their award-winning non-GMO, gluten-free, vegan and kosher certified snacks and desserts are created and manufactured in Dallas, Texas. @HailMerrySnacks

Customer Service
Call: 212-290-2600
Email: info@sparkandhustle.com

How long will tickets be available?
Tickets are available on a first-come, first-served basis and space is limited in each location. We cannot guarantee that tickets will be available until a certain date.

Will food be provided?
Light snacks and beverages will be provided on day one. Lunch, light snacks and beverages will be provided on day two. Be sure to have lunch prior to arriving on the first day as it will not be served. Be sure to have breakfast prior to arriving to the second day as it will not be served.

What should I wear?
Our event is business casual. No sweats, sneakers or sloppy attire! Check Accuweather.com the night before you pack.

What should I bring?
We suggest you bring business cards and/or any other marketing materials that might be helpful when networking with the other attendees. You never know who you’ll meet, but we know incredible connections are always made. If you have a laptop, you’re welcome to bring it, but it’s by no means necessary.

Is early check-in available?
No, registration will open at 1:00 PM. Entry is not permitted prior to that time.

What if I’m late?
The conference will begin promptly at 2:00 PM and we strongly recommend that you arrive on time so as not to miss any of the sessions! However, if you do arrive late, (these things happen!) don’t worry, registration will remain open throughout the entire event.

Will the conference be available on DVD?
No, the conference will not be available on DVD. Designed to be highly interactive, Spark & Hustle conferences are in-person events only. We’ve selected 15 cities around the country to make it easy for everyone to experience the Spark & Hustle energy!

Will I be able to re-enter the event if I need to step out for a moment?
Yes, just make sure your name badge is visible. This will allow conference staff to confirm that you are a registered attendee of the event.

Are cameras allowed?
Yes, but we have one rule around here about cameras – and we’re pretty strict about it. You may only post photos of us that look good! No half-closed eyes, no double-chins, you get the idea. And we’ll do the same for you. Our staff will share photos of you looking your absolute best. Deal? Deal.

Are cell phones allowed?
Yes, but we ask that you kindly turn your phone to silent before entering the event out of respect for our speakers and for your fellow attendees.

Are laptops allowed?
Yes, but we cannot guarantee that the venue will have wireless internet. Please contact a Spark & Hustle team member at (212) 290-2600 for questions on internet availability in a specific location.

Can men attend?
Men are welcome and encouraged to attend Spark & Hustle!

Will the event have wheelchair access?
Yes, all event spaces have wheelchair access. For questions about accommodations for the impaired, contact the Spark & Hustle team at (212) 290-2600.

Can I cancel my ticket if I’ve already paid?
Since space is limited at each of our events, we do not offer refunds if you opt not to attend. You may transfer your fully paid ticket to another person as long as it’s prior to five days before the event start.To make any kind of transfer, you must notify the Spark & Hustle event management team by phone at 212.290.2600 or email at info@sparkandhustle.com. Your request is not confirmed until you receive an acknowledgment of receipt from our staff. By registering for an event, you acknowledge that you understand and agree to these terms.

Can I purchase tickets on site?
No, tickets must be purchased online.