**Deadline to Enter the Lifetime Moms Contest 7/9/12**

Register today to take advantage of the EARLY BIRD rate – $77.00 for the one-day event (regularly $97.00).

PURCHASE EARLY BIRD TICKETS NOW

Or try our PERFECT PAIR. Save money and purchase two tickets to bring a friend, family member, partner, client, collaborator—or someone you’d like to thank or honor. Just $134.00 for two tickets (regularly $174.00).

PURCHASE A PERFECT PAIR OF TICKETS NOW

Here’s what you can expect:

• Ideas are a dime a dozen, so we’ll assess your action steps and execution plans so you know when to pause and when to pounce to make big things happen.
• There’s no time to get tripped up, so we’ll reveal powerful time management techniques and we’ll bust the real fears that may be preventing you from tackling all you want.
• Standing out among the cluttered masses is key, so we’ll plot branding, social media, marketing and traditional PR strategies that actually work to get you noticed by the right people.
• This isn’t a hobby, so we’ll talk openly about money—from readily available funding sources to pricing for profit to sales techniques that are anything but sleazy.
• Going it alone sucks, so we’ll introduce you to the best group of BBFs—business best friends—the people who’ll hold you accountable and fuel your success.

Date: Thursday, July 19, 2012

Time: Doors open at 8:15 AM for registration and the program will begin promptly at 9:00 AM. Seating is on a first-come, first-served basis so make sure to be on time! The day will conclude at approximately 5:00 PM.

Event Schedule

• 8:15 AM – Registration Begins
• 9:00 AM – Welcome
• 10:00 AM – Morning Programs Begin
• 12:00 PM – Lunch and Activities
• 1:00 PM – Afternoon Programs Begin
• 5:00 PM – Event Ends

Want to Volunteer? At each event, we have a limited number of spots for volunteers to assist our staff. If you’re interested, you must be willing to arrive by 7am and stay until as late as 7pm. You will enjoy bits and pieces of the event, but you’ll also be assigned a designated role with various tasks that will prevent you from experiencing the program like a registered attendee. It’s a fast-paced day with lots to juggle. If you’ve worked in client-facing roles and aren’t afraid to roll up your sleeves to help execute an amazing event, send us an email to info@sparkandhustle.com telling us about yourself in 200 words or less. Explain why you’d be the perfect volunteer. Include your contact details too. Thanks!

Tory Johnson will moderate the full day, share her expertise and introduce attendees to our all-star line-up of experts who are running successful businesses and will explain how you can do it too.

BUSINESS BASICS KEYNOTE

Charley Moore, founder and chairman of Rocket Lawyer

Charley is the Founder and Chairman of Rocket Lawyer Incorporated. His experience as a lawyer working with consumer services, start up businesses, and small law firms taught him that something was missing –an easy and affordable way for everyone to understand and manage their legal needs. That’s why he started Rocket Lawyer.

@rocketlawyer

BRANDING

Kari Erickson-Valenzuela, creator of Mama K’s Aromatic Play Clay
Kari Erickson-Valenzuela, aka Mama K, created her unique scented play clay for use with her own active three-year-old, Olimpia. Avoiding the artificial ingredients and cloying fruit and soda scents seen frequently marketed to children, she came up with a product that inspires focus and creates a calming atmosphere, all while encouraging creativity. A former audio engineer turned mother, she became an “accidental entrepreneur’” in 2009 when she began offering her hand-made Aromatic Play Clay to stores in the Seattle area and online through her Etsy.com storefront. Kari was the recipient of a prestigious 2010 Women Owned Business grant from Eileen Fisher.

• Five fitting words: “Industrious. Adventurous. Relaxed. Creative. Even-keeled (geez, brag much? can those all be true?)”
• When the going gets tough, I: “Sleep! Making sure to get enough rest is paramount for me. If I am not well rested and fed, nothing gets done. It seems counter-intuitive for a busy person, but really the amount of things you can accomplish doubles or triples if you are rested and not manic.”
• Little known fact: “I come from a huge family. I’m the baby of 10 children. 5 boys and 5 girls. They used to call me ‘the caboose’!”

@mama_ks

Paige Clark, founder of MOGO Design

Paige Clark is an attorney/CPA/designer who combined her business and creative skills to found MOGO Design in 2009.  Paige patented the MOGO technology and as President and CEO is involved in all creative and management aspects of MOGO.  Her design motto: Love it yourself BUT test it out with your target market too!

• I almost threw in the towel when: “My first set of samples came back rusty and falling apart.”
• Five fitting words: “Tenacious, audacious, courageous, trusting and hopeful.”
• When the going gets tough, I: “Cry for 10 seconds and then charge ahead.”
• The most daring thing I’ve ever done: “Rock climb in the desert of Mexico with a Mexican cowboy”

@mogocharm

ENGAGEMENT MARKETING

Dana Pethia, Reg. Dev. Dir. Constant Contact

Dana Pethia is Constant Contact’s small businesses marketing expert in the Pacific Northwest region. With a passion for building great customer relationships, Dana applies more than 20 years experience in marketing, branding, public relations, community relations, and donor development. She is dedicated to helping small businesses, nonprofits, and member organizations convert casual customers, donors, and members into raving fans through online marketing.

@ConstantContact

MUSCLE MARKETING

Kathy Nelson, founder of Ovaleye Cloud Services

Ovaleye was founded in 2006 by Tracy and Kathy Nelson after many years of building and hosting their own business websites. The husband and wife team decided early on that in addition to offering innovative solutions, superior service and quality results, the foundation of Ovaleye should be based on their passion for the home office lifestyle and the online services needed to provide that.

• I almost threw in the towel when: “In 2008 my original business model became overwhelming. We started Ovaleye as a project based web company with hosting included. I worked with many design partners and it was my job to manage everything, which often meant I would travel to many of my clients’ home offices and stores to give them support. At the end of the day I felt like I was working the hardest and getting paid the least. I was exhausted; this clearly wasn’t scalable. In 2010 the decision was made to refocus the business on hosting and Ovaleye Cloud Services was launched.
• The most daring thing I’ve ever done: “I married my high school sweetheart 2 months after I turned 18. 30 years later we are still happily married!
• Little known fact:  “I was the manager of a Seattle rock band from 2000 to 2004.  For the years our children were in high school, my husband and I spent weekends traveling with 5 band members and their groupies. We even created a record label and financed a CD.

@ovaleye

Jenn Blake, founder of Scout Vintage Rental Co.
Jenn Blake launched Scout Vintage Rental Co. as a means of providing one-of-a-kind vintage props & furniture rentals to the uber creative in Seattle, WA. She also offers styling, design and scouting services as a means to assist her clients in creating events, photoshoots & celebrations reflective of them and their vision for their big day.

• I almost threw in the towel when: “I realized how difficult it would be to actually pay myself. The overhead costs of running a rental company sometimes make me wonder why I’m doing what I’m doing.”
• When the going gets tough: “I lean on my husband and best friend for advice & support. Wine & frozen yogurt help too.”

@scoutrentals

SALES AND SCALE

Sari Crevin, founder of BooginHead, www.booginhead.com

Sari Crevin started BooginHead in 2007 when she was working full time at Microsoft as an HR Manager in the X-Box group. She diligently built the company to a million dollar business with multiple product lines and distribution in stores such as Babies “R” Us, Bed Bath and Beyond and Amazon.com. In 2010 she left Microsoft to pursue BooginHead full time and within a year had hired employees, secured distribution in Wal-Mart and launched several other product lines.

• I almost threw in the towel when:  “Playtex contacted me to tell me I was infringing on their trademark for the word Binky.”
• The most daring thing I’ve ever done: “Bought a one way ticket to Europe when I was 24 and spent almost a year working and traveling through Europe on my own.”
• Little known fact: “I was deathly afraid of dogs until I was almost 30.”

@SariCrevin

 

Jessica Campbell, Esthetician and owner of Spa Scotta, Day Spa and Chic Boutique

Jessica Campbell is the owner of Spa Scotta as well as an educator, esthetician and makeup artist.  She was named one of the top waxers in the US by Allure magazine in 2010.  Helping others avoid the pitfalls and hard lessons that she has had to learn along the way is a passion of Jessica’s.

• Five fitting words: “Loyal, witty, bright, curious, tenacious.”
• When the going gets tough, I: “Rely on my friends and family for moral support…and go shopping.”
• Little known fact: “I performed in a burlesque show.”

@spascotta

OVERCOMING FEARS AND BUILDING CONFIDENCE

Leanne Pardo, creator of One Hour Parties / Party Markers

Leanne started her career as a marketing and brand strategist where she cut her teeth working with high-profile clients. Twelve years ago, she and her business partner became entrepreneurs and now operate One Hour Parties, which is now franchised around the U.S., and a brand new party décor spin-off called Party Markers.  Leanne was the recipient of Seattle Business Top 25 Innovators & Entrepreneurs and has appeared as a lifestyle expert on Fox & Friends, WGN-TV, The Daily Buzz and View From the Bay.

• When the going gets tough, I: “Rant like a mad woman to my business partner then brainstorm a solution.”
• The most daring thing I’ve ever done: “Recently I was talked into wearing a sea foam green tuxedo from the 70’s for a publicity shot.”
• Little known fact: “I still daydream about being a professional dancer on Broadway.”

@onehourparties

TIME MANAGEMENT

Heather Hildebrandt, owner at Chic Ink

Heather Hildebrant is a University of Washington graduate and the owner and principal designer at Chic Ink. She loves to hand make unique and luxurious stationery for special events with the highest quality paper, embellishments and printing styles.

• I almost threw in the towel when: “The phone didn’t ring for a month!”
• When the going gets tough, I: “Make a list of how I’m going to get it done!”

@Chicink

MIND FOR BUSINESS SUCCESS

Melody Biringer, founder of The CRAVE Company

Melody Biringer is an unabashed start-up junkie. She’s built over 20 companies that range from Biringer Farm, a family-run specialty-food business, to a home furnishings store to a fitness studio, and now she’s coming out with a book about all of them! Her current entrepreneurial love-child is the CRAVE company, connecting women business owners with the people and resources they need to boost their businesses.

• Five fitting words: “Innovative.feminine.modern.curious.startup junkie.”
• The most daring thing I’ve ever done: “Climb a telephone pole and stand on top.”

@cravecompany  @melodybiringer

BONUS EXPERTS: Benefit from the expertise of lunchtime table hosts who will share deep knowledge on specific topics with attendees. You’ll have the option to choose the table of your choice.

Meet directly with our sponsors and vendors at this event!

National Sponsors:

 

If you’d like to become a sponsor or vendor, contact us today.

Partners:

Location: Located on the waterfront in Seattle, Washington, Bell Harbor International Conference Center offers panoramic views of the Olympic Mountains, Mt. Rainier, Puget Sound’s Elliott Bay and the Seattle skyline. Spark & Hustle will be held in Elliott Hall.

Bell Harbor International Conference Center
2211 Alaskan Way, Pier 66
Seattle, WA 98121
(206) 441-6666

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

View Larger Map

Parking: Ample parking is available in the Art Institute of Seattle parking garage on your immediate right once you pass the Wall Street intersection. Parking is $15.00 for 10 hours, the length of the event.

Recommended Hotel: Hyatt Place Seattle/Downtown

110 6th Avenue North
Seattle, WA 98109
(206) 441-6041

Click here to visit the Hyatt Place Seattle/Downtown website.

To reserve a room go here or call (206) 441-6041.

Register today to reserve your room. Space is limited.

Customer Service
Call: 212-290-2600
Email: info@sparkandhustle.com

How long will tickets be available?
Tickets are available on a first-come, first-served basis and space is limited in each location. We cannot guarantee that tickets will be available until a certain date.

Will food be provided?
Lunch, light snacks and beverages will be provided. Be sure to have breakfast prior to arriving to the conference as it will not be served.

What should I wear?
Our event is business casual. No sweats, sneakers or sloppy attire! Check Accuweather.com the night before you pack.

What should I bring?
We suggest you bring business cards and/or any other marketing materials that might be helpful when networking with the other attendees. You never know who you’ll meet, but we know incredible connections are always made. If you have a laptop, you’re welcome to bring it, but it’s by no means necessary.

Is early check-in available?
No, registration will open at 8:15 AM. Entry is not permitted prior to that time.

What if I’m late?
The conference will begin promptly at 9:00 AM and we strongly recommend that you arrive on time so as not to miss any of the sessions! However, if you do arrive late, (these things happen!) don’t worry, registration will remain open from 8:15 AM – 5:00 PM.

Will the conference be available on DVD?
No, the conference will not be available on DVD. Designed to be highly interactive, Spark & Hustle conferences are in-person events only. We’ve selected 20 cities around the country to make it easy for everyone to experience the Spark & Hustle energy!

Will I be able to re-enter the event if I need to step out for a moment?
Yes, just make sure your name badge is visible. This will allow conference staff to confirm that you are a registered attendee of the event.

Are cameras allowed?
Yes, but we have one rule around here about cameras – and we’re pretty strict about it. You may only post photos of us that look good! No half-closed eyes, no double-chins, you get the idea. And we’ll do the same for you. Our staff will share photos of you looking your absolute best. Deal? Deal.

Are cell phones allowed?
Yes, but we ask that you kindly turn your phone to silent before entering the event out of respect for our speakers and for your fellow attendees.

Are laptops allowed?
Yes, but we cannot guarantee that the venue will have wireless internet. Please contact a Spark & Hustle team member at (212) 290-2600 for questions on internet availability in a specific location.

Can men attend?
Men are welcome and encouraged to attend Spark & Hustle!

Will the event have wheelchair access?
Yes, all event spaces have wheelchair access. For questions about accommodations for the impaired, contact the Spark & Hustle team at (212) 290-2600.

Can I cancel my ticket if I’ve already paid?
Since space is limited at each of our events, we do not offer refunds if you opt not to attend. You may transfer your fully paid ticket to another person as long as it’s prior to five days before the event start.To make any kind of transfer, you must notify the Spark & Hustle event management team by phone at 212.290.2600 or email at info@sparkandhustle.com. Your request is not confirmed until you receive an acknowledgment of receipt from our staff. By registering for an event, you acknowledge that you understand and agree to these terms.

Can I purchase tickets on site?
No, tickets must be purchased online.

Spark & Hustle draws on community and builds camaraderie unlike any other conference series. The attendees Tory Johnson attracts to her events are a rare breed. Yes, they’re serious about small business and they’re eager to expand their influence and boost their bottom line. But there’s a whole lot more. These are kind, curious, nice, fun, quirky, candid, determined, loyal, big-hearted, really good women—plus a handful of great men. They’re the people you want to hang out with and do business with. You don’t find that everywhere.

If this describes people you know, then we’d love for you to join the Spark & Hustle Host Committee and become one of Tory’s Top 20 at the event in your area.

It’s pretty simple: register yourself for at least one event and then refer registrants by reaching out to the people you know and believe would benefit from attending. (We’ll gladly send you tips on how to easily accomplish this.)

As a token of our appreciation, we’ve created a sensational benefits package to honor your support.

If you’re interested and ready to rock, please send an email to host@sparkandhustle.com letting us know which event(s) you’ve registered for and include your name, email, phone, location, a bit about you personally and professionally. Also tell us why you’re an ideal Spark & Hustle host to join Tory’s Top 20. You’ll hear back within 24 hours tops.