**The Lifetime Moms Contest has Closed for Nashville**

Register today to take advantage of the EARLY BIRD rate – $77.00 for the one-day event (regularly $97.00).

PURCHASE EARLY BIRD TICKETS NOW

Or try our PERFECT PAIR. Save money and purchase two tickets to bring a friend, family member, partner, client, collaborator—or someone you’d like to thank or honor. Just $134.00 for two tickets (regularly $174.00).

PURCHASE A PERFECT PAIR OF TICKETS NOW

Here’s what you can expect:

• Ideas are a dime a dozen, so we’ll assess your action steps and execution plans so you know when to pause and when to pounce to make big things happen.
• There’s no time to get tripped up, so we’ll reveal powerful time management techniques and we’ll bust the real fears that may be preventing you from tackling all you want.
• Standing out among the cluttered masses is key, so we’ll plot branding, social media, marketing and traditional PR strategies that actually work to get you noticed by the right people.
• This isn’t a hobby, so we’ll talk openly about money—from readily available funding sources to pricing for profit to sales techniques that are anything but sleazy.
• Going it alone sucks, so we’ll introduce you to the best group of BBFs—business best friends—the people who’ll hold you accountable and fuel your success.

Date: Wednesday, June 27, 2012

Time: Doors open at 8:15 AM for registration and the program will begin promptly at 9:00 AM. Seating is on a first-come, first-served basis so make sure to be on time! The day will conclude at approximately 5:00 PM.

Event Schedule

• 8:00 AM – Registration Begins
• 9:00 AM – Welcome
• 10:00 AM – Morning Programs Begin
• 12:00 PM – Lunch and Activities
• 1:00 PM – Afternoon Programs Begin
• 5:30 PM – Event Ends

Want to Volunteer? At each event, we have a limited number of spots for volunteers to assist our staff. If you’re interested, you must be willing to arrive by 7am and stay until as late as 7pm. You will enjoy bits and pieces of the event, but you’ll also be assigned a designated role with various tasks that will prevent you from experiencing the program like a registered attendee. It’s a fast-paced day with lots to juggle. If you’ve worked in client-facing roles and aren’t afraid to roll up your sleeves to help execute an amazing event, send us an email to info@sparkandhustle.com telling us about yourself in 200 words or less. Explain why you’d be the perfect volunteer. Include your contact details too. Thanks!

Tory Johnson will moderate the full day, share her expertise and introduce attendees to our all-star line-up of experts who are running successful businesses and will explain how you can do it too.

BUSINESS BASICS
Sarah Palisi Chapin, CEO and partner at Hail Merry
Sarah Palisi Chapin’s experience and brand savvy expertise extends across multiple food industry-related businesses, including expertise in development, brand strategy, private equity enterprise growth and exit strategy. She currently serves on the board of directors and as a business strategist for various growth businesses in the foodservice, agri-business, product distribution and supply chain concerns. She is the CEO/Partner at Hail Merry, a Certified Women Owned Business.

• Almost threw in the towel when…: “Can I say on dating? After 12 years between of interesting but unfulfilling dating post-divorce, I met my perfect match.”
• Daring decision:  “Pass up presidency of the International Division of a global publicly traded company to become the CEO of a start-up while it was still producing in a pool cabana.”

@hailmerrysnacks

ONLINE TOOLS FOR SMALL BUSINESS
Misty Williams, founder of MyStrategicMarketer.com
Misty Williams has spent over a decade helping experts grow their businesses.  She is the founder of MyStrategicMarketer.com, a marketing strategist and coach, frequent guest expert for media, speaker, and author of the MarketectU business development series.

• When the going gets tough I: “Get very determined!”
• The most daring thing I’ve ever done:  “Is strictly confidential.”
• Little known fact:  “I was deathly afraid of public speaking when I was asked to give my first presentation – at the national convention of the National Speakers Association. God has a sense of humor.”

@tellmisty

BRANDING
Suzanne Sevier, founder of Sevier Skirts
Sevier Skirts is a Nashville-based custom skirt company created in 2004 by Suzanne Sevier Rowland.  It combines fabulous fabrics that are sourced from all over the world with a personalized fit, skirt style, and length. The company has 26 employees and sells in 18 states.

• When the going gets tough,…: “I wish I could say that I remove myself from the situation and go exercise, but unfortunately I feel as through I cannot move forward until the present problem is resolved.  That usually means there are a few outbursts and usually a glass of wine in between.”
• Little known fact: “My first company was called Panic Pants.  I followed a traveling hippee band called Widespread Panic selling pants outside my trunk.  It didn’t take me long to realize my market was way off and my business model was faulty.  However, this time was not wasted.  Without this first attempt, I truly believe Sevier Skirts would not have been born.”

@SevierSkirts

Shara Danziger, founder of Confections by Shara’s Paperie and Shara’s Paperie
Shara Danziger opened Shara’s Paperie in Memphis in 2004 with the goal of bringing new, designer invitations into the marketplace along with serving as the personalized gift shop for the Memphis market, and shopconfections.com represents her take on what an online personalized gift and stationery should be. In the time since Shara’s Paperie opened, it has become Memphis’ premier location for custom wedding invitations, creative stationery ideas, personalized invites, printing and unique cards.

• Daring decision: “Open a store with 3 kids under 5!”

@sharaspaperie

AUTHENTICITY IN BRANDING: ARE YOU (YEP…INSERT THE AIR QUOTATION MARKS) KEEPING IT REAL?
Shameeka Ayers, founder of The Broke Socialite
Shameeka is best known in the social media realm for her lifestyle blog and alter ego, The Broke Socialite™, which she used as a springboard to create Sugar Coma Events™, a national tour of curated dessert experiences. A former corporate girl based in Atlanta, she just released her first book, Instantly!: How Quickly I Realized I HATE My Job, and is a highly sought motivational speaker on the transition from employee to entrepreneur.
@brokesocialite

ENGAGEMENT MARKETING
Lanelle Henderson, Reg. Dev. Dir. Constant Contact
Lanelle Henderson is a marketing expert and passionate entrepreneur with more than 18 years of experience helping small businesses, nonprofits and associations apply the power of relationship marketing to grow their organization. She has worked with hundreds of Georgia entrepreneurs – ranging from novice to seasoned marketers – on how to grow their customer or member base through sharp business practices and smart online marketing programs, including email marketing, event marketing and social media marketing.

• Almost threw in the towel when…:  “I rarely quit (except for two bad marriages), I just reevaluate and keep going.”
• Little known fact: “I’m a recovered shopaholic.”

@ConstantContact

MUSCLE MARKETING
Kelly Hancock, founder of FaithfulProvisions.com
*This speaker was selected by LifetimeMoms.com.

• Ever throw in the towel?: “I almost threw in the towel when it seemed like I was working 24 hours a day. The stress was overwhelming. Working from home, I had not set boundaries for myself. Every hour became work-time. My husband was not happy, my children were not happy, and I was not happy. I was miserable and ready to throw in the towel.”
• Daring decision: “
The most daring thing I’ve ever done is approach a huge company with my idea for an advertising campaign for their products with a blogging team as the platform…and they accepted it!”

@faithfulprov

SALES AND SCALE
Terry Whitaker, founder of Terry Whitaker Unlimited
With a background in classical brand management from Nestle, USA and The Walt Disney Company, coupled with marketing and business development consulting for smaller companies, Terry Whitaker delivers straight forward, actionable strategies for entrepreneurs to target, reach and convert their most profitable audiences without the “selling.”

• Almost threw in the towel when…: “I had built up too much of my business with one client and then lost that client.”
• Little known fact: “I was the first woman in brand management at Nestle USA to pioneer a part-time schedule when my child was born.”

@2TerryWhitaker 

Kimberly Davison, co-founder of Goodbuy Girls
Originally from Philadelphia, PA, Kimberly Davison met her business partner, Tanya Montana Coe, while finishing her marketing degree at Middle Tennessee State University. After 5 years in digital music marketing and management with companies including Warner Bros. and Skyville Publishing, she was ready to use her skills to launch Goodbuy Girls in 2009.

• Almost threw in the towel when…: “We got our first snarky Yelp! review.”
• When the going gets tough, I…: “Put on my best cowboy boots.”
• Little known fact: “Dolly Parton’s biography, My Life and Other Unfinished Business, is my favorite book.”

@goodbuygirls

Tanya Coe, co-founder of Goodbuy Girls
Born and raised in Nashville, TN, Tanya Coe received an accounting degree from Middle Tennessee State University where she also met her future business partner, Kimberly Davison.  After working on two financial accounting software projects for the states of Tennessee and Texas, Tanya decided to go into business for herself with the opening of Goodbuy Girls in 2009.

• Almost threw in the towel when…: “We got termites for a week at our first store.”
• When the going gets tough, I…: “Write a song.”

@goodbuygirls

OVERCOMING FEARS AND BUILDING CONFIDENCE
Veronica James, founder of Urbandillo
Veronica James is passionate about beating the odds. As a young single mother, Veronica began her graphic design business at the age of 25. She soon built a stellar reputation in the industry for high-end design and branding. One of her creative designs led her into the fashion industry where she is now chief creator of the on the go fashion brand, Urbandillo, When the banks stopped lending to business owners like Veronica, she took her story to the street corner wearing a sign that said “Will work for business loan” bringing media awareness to a national problem. Urbandillo has been featured in national magazines like Shape, SELF, Seventeen, Women’s World and others. Veronica uses her business and her own experiences and struggles to empower others to believe in their possibilities and their potential.

• Daring decision: “Standing on a street corner to bring awareness to my need for a small business loan. My sign read ‘Will Work For Business Loan’ and I stood there for the whole week telling my story to anyone who would listen!”
• Little known fact: “I’m actually pretty shy. I’ve had to (and still do) face and  fight my own battles to push myself outside my comfort zone. Being outgoing and a risk taker today is a result of facing down many fears and taking on challenges way outside my comfort zone!”

@urbandillo

MIND FOR BUSINESS SUCCESS KEYNOTE
Gina Butler, founder of Gigi’s Cupcakes USA
Gina Butler opened her first Gigi’s Cupcakes store in Nashville in 2008 with just $33 in her bank account. Today, she has 65 stores in 19 states and $30 million in annual revenue.

• Almost threw in the towel when…: “The day before I opened my first shop in Nashville, TN (with only $33 left in my checking account), my building contractor forgot to bill me for work he had done and handed me a $15,000 invoice.”

@TheInnerSwirl

TABLE HOSTS FOR INFORMAL LUNCH DISCUSSIONS ON SPECIFIC TOPICS:

Strategically Stalking with Excellence on Social Media
Cindy Morrison, Social Media Strategist
Emmy-winning journalist Cindy Morrison teaches everyone from network TV journalists to corporate CEOs how to strategically use social media to build brand loyalty, raving fans and their bottom line. Her social media savvy has been highlighted on national media like CBS’s “The Talk” & The Washington Post and she’s even helped create social media buzz at star-studded Hollywood fundraisers.
@CindyWMorrison

Product Development

Jim DeBetta, www.jimdebetta.com

Jim DeBetta, renowned retail product placement specialist and past Spark & Hustle speaker, helps those that have developed products to learn how to sell them to major retail chains, specialty retailers, and TV shopping networks. Accomplished mentor and coach to inventors worldwide, Jim will share his secrets on how to approach retail buyers, how to get them interested in your product, and how to make money doing so!

@jimdebetta

Online Tools for Small Business
Misty Williams, founder of MyStrategicMarketer.com
Misty Williams has spent over a decade helping experts grow their businesses.  She is the founder of MyStrategicMarketer.com, a marketing strategist and coach, frequent guest expert for media, speaker, and author of the MarketectU business development series.
@tellmisty

Become an Employer of Choice: It Starts with Building the Right Team at the Right Time even on a Limited Budget
Delmar Johnson, founder of HR Brain for Hire and co-founder of Career Branding University
Delmar Johnson is committed to helping women-owned, growing small businesses establish themselves as employers of choice by empowering them with action steps and solutions that will ensure they build the “right fit” team on a good foundation for the best results.
@hrbrainforhire

Promote Your Passion by Promoting Others
Krista Dial, Independent Consultant with Rodan+Fields Dermatologists
Krista Dial has been with Rodan+Fields Dermatologists since September of 2009. She started her Rodan+Fields business alongside her full-time job, while also planning her wedding. Once she came back from the honeymoon, she was determined to replace her salary and leave her cubicle in Corporate America. She accomplished this last year and said goodbye to her job on July 1, 2011. She now helps others experience the freedom that Rodan+Fields offers, from beautiful, healthy skin to a life-changing career.
@dialkrista

Blogging
Jessica Bishop, creator of The Budget Savvy Bride
Jessica Bishop is the creator of The Budget Savvy Bride, a national award-winning wedding blog; she launched the site in May of 2008, shortly after becoming engaged. Jessica shared her process as she navigated the wild waters of wedding planning and has continued to build BSB as a valuable resource for brides of all budgets over the last four years. She believes that every couple can have a beautiful wedding, no matter their budget!
@savvybride

BONUS EXPERTS: Benefit from the expertise of lunchtime table hosts who will share deep knowledge on specific topics with attendees. You’ll have the option to choose the table of your choice.

Meet directly with our sponsors and vendors at this event!

National Sponsors:

Local Sponsors:

Vendors:

Stella & Dot

Shabby Lane Shops

Utoria

Ganovia Gourmet Coffee

bamboopink

New York Life

Shaklee

Chocolate Dreams Candy Catering

 

If you’d like to become a sponsor or vendor, contact us today.

Partners:

Location: The Nashville Marriott Airport is a premier hotel near Nashville Airport (BNA). Spark & Hustle will be held in the Nashville Ballroom on the first floor.

Nashville Marriott Airport
600 Marriott Drive
Nashville, TN 37214
(615) 889-9300

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

View Larger Map

Parking: There is ample complimentary parking available in the surface lot for event attendees.

Partner Hotel: Marriott Nashville Airport

600 Marriott Drive
Nashville, TN 37214
(615) 889-9300

Click here to visit the Marriott Nashville Airport website.

We’ve negotiated super low rates just for you!

Standard Single/Double/Triple/Quad rooms are available for $159.00 per night.

These rates are available until June 14, 2012 or until all rooms are filled.

To reserve your room, call Marriott Reservations (800) 228-9290 or the hotel (615) 889-9300. Don’t forget to mention our group name – SPARK & HUSTLE – to receive the exclusive rate.

Register today to reserve your room. Space is limited.

Spark & Hustle draws on community and builds camaraderie unlike any other conference series. The attendees Tory Johnson attracts to her events are a rare breed. Yes, they’re serious about small business and they’re eager to expand their influence and boost their bottom line. But there’s a whole lot more. These are kind, curious, nice, fun, quirky, candid, determined, loyal, big-hearted, really good women—plus a handful of great men. They’re the people you want to hang out with and do business with. You don’t find that everywhere.

If this describes people you know, then we’d love for you to join the Spark & Hustle Host Committee and become one of Tory’s Top 20 at the event in your area.

It’s pretty simple: register yourself for at least one event and then refer registrants by reaching out to the people you know and believe would benefit from attending. (We’ll gladly send you tips on how to easily accomplish this.)

As a token of our appreciation, we’ve created a sensational benefits package to honor your support.

If you’re interested and ready to rock, please send an email to host@sparkandhustle.com letting us know which event(s) you’ve registered for and include your name, email, phone, location, a bit about you personally and professionally. Also tell us why you’re an ideal Spark & Hustle host to join Tory’s Top 20. You’ll hear back within 24 hours tops.

Customer Service
Call: 212-290-2600
Email: info@sparkandhustle.com

How long will tickets be available?
Tickets are available on a first-come, first-served basis and space is limited in each location. We cannot guarantee that tickets will be available until a certain date.

Will food be provided?
Lunch, light snacks and beverages will be provided. Be sure to have breakfast prior to arriving to the conference as it will not be served.

What should I wear?
Our event is business casual. No sweats, sneakers or sloppy attire! Check Accuweather.com the night before you pack.

What should I bring?
We suggest you bring business cards and/or any other marketing materials that might be helpful when networking with the other attendees. You never know who you’ll meet, but we know incredible connections are always made. If you have a laptop, you’re welcome to bring it, but it’s by no means necessary.

Is early check-in available?
No, registration will open at 8:15 AM. Entry is not permitted prior to that time.

What if I’m late?
The conference will begin promptly at 9:00 AM and we strongly recommend that you arrive on time so as not to miss any of the sessions! However, if you do arrive late, (these things happen!) don’t worry, registration will remain open from 8:15 AM – 5:00 PM.

Will the conference be available on DVD?
No, the conference will not be available on DVD. Designed to be highly interactive, Spark & Hustle conferences are in-person events only. We’ve selected 20 cities around the country to make it easy for everyone to experience the Spark & Hustle energy!

Will I be able to re-enter the event if I need to step out for a moment?
Yes, just make sure your name badge is visible. This will allow conference staff to confirm that you are a registered attendee of the event.

Are cameras allowed?
Yes, but we have one rule around here about cameras – and we’re pretty strict about it. You may only post photos of us that look good! No half-closed eyes, no double-chins, you get the idea. And we’ll do the same for you. Our staff will share photos of you looking your absolute best. Deal? Deal.

Are cell phones allowed?
Yes, but we ask that you kindly turn your phone to silent before entering the event out of respect for our speakers and for your fellow attendees.

Are laptops allowed?
Yes, but we cannot guarantee that the venue will have wireless internet. Please contact a Spark & Hustle team member at (212) 290-2600 for questions on internet availability in a specific location.

Can men attend?
Men are welcome and encouraged to attend Spark & Hustle!

Will the event have wheelchair access?
Yes, all event spaces have wheelchair access. For questions about accommodations for the impaired, contact the Spark & Hustle team at (212) 290-2600.

Can I cancel my ticket if I’ve already paid?
Since space is limited at each of our events, we do not offer refunds if you opt not to attend. You may transfer your fully paid ticket to another person as long as it’s prior to five days before the event start.To make any kind of transfer, you must notify the Spark & Hustle event management team by phone at 212.290.2600 or email at info@sparkandhustle.com. Your request is not confirmed until you receive an acknowledgment of receipt from our staff. By registering for an event, you acknowledge that you understand and agree to these terms.

Can I purchase tickets on site?
No, tickets must be purchased online.