Story Submissions

For More Behind the Scenes at GMA CLICK HERE

Note from Tory Johnson about her Secret Deals & Steals on Good Morning America

If you’re a viewer with a complaint or compliment about a deal featured on TV, click here to send us an email with the specific issue.  Keep in mind, I can’t help with placing orders or tracking packages. You must contact retailers directly.  If a website is experiencing technical problems, you can be sure the company and my team are aware of it and we’re on top of them for updates! If you have an issue that you think I can help with, be sure to include all of the following: your name, phone, email address; the name of the company and product; the specific issue you need help addressing.  Our response time during normal business hours is within two hours of your submission.

I report Good Morning America’s very popular exclusive Secret Deals & Steals segment every week.

In each live segment, I feature five hot products with exclusive discounts (at least 50% off or better) for our viewers for one day.   Unlike Groupon, Gilt or other deal sites, there is absolutely no cost or revenue share to participate.  This is a strictly editorial opportunity if your product is selected for inclusion.

I promote giant brands and I introduce viewers to unknown small businesses. I’m partial to products made in America, though first and foremost I look to offer stuff that viewers want.  It’s all about finding the rockstar products and the wow deals.  Some companies receive 1,000 orders; others can reach 25,000.  It all depends on the product and the price.

In addition to saving money for viewers, I’m very proud that the segments have changed the trajectory of many small businesses across America—giving them national exposure, a huge sales boost and a new customer base.  In many cases, this has resulted in the creation of new jobs, which is an exceptionally rewarding benefit of these segments.

If you have a phenomenal product that is relevant for a national audience and is available for purchase online—and you’re willing to offer an exclusive deal for substantial savings for my viewers, it may be a potential fit for an upcoming segment.

Keep in mind this is not about “unloading” excess inventory for rock bottom prices. My viewers expect phenomenal deals on exceptional products, which is what I look for when evaluating offers.

You must also have the ability to fulfill a large volume of orders on a short turnaround.  Web capacity and customer service are extremely important.

Take a few minutes to review a sample segment so you’re familiar with the format.

Please complete the form below and/or send me a package with details. Because of the high volume of unsolicited packages that are received daily, we can not return items. If you are shipping product samples that you’d like returned, please include a preprinted prepaid RETURN LABEL with specific instructions.

Mailing Address:
155 West 72nd Street
Suite 403
New York, NY 10023

Please follow me on Facebook, Twitter and Instagram where I regularly post specific editorial and promotional opportunities based on segments and projects I’m working on.

I look forward to the possibility of working with you.

Tory Johnson

IMPORTANT NOTE: There is absolutely no third party (PR firm, placement agency or otherwise) that can “guarantee” inclusion of your product in this segment. Tory Johnson personally reviews all products to decide if it’s a proper fit for the segment. Anyone is welcome to pitch products directly to Tory; you’re never required to go through a third party. There is no fee of any kind. So if you’re told that ABC, GMA or Tory Johnson charges a fee for placement, that is inaccurate. All decisions are strictly editorial based on how to best serve viewers and those decisions are made solely by us.


*all sections are required.




Company Name

Product Name

Product Description

Who is the targeted audience for this product

Current Price

Proposed deal price (must be a minimum of 50% off the current retail price or better)

Shipping Cost

Where is this product currently sold?

From which website do you propose selling it if accepted for a deal?

Number of available units for immediate delivery?

Standard turnaround time to fulfill orders.

Additional information we should know about this product or the deal you’re proposing.